Solotech Announces New Business Office in Frankfurt, Germany

Solotech, a global leader in AV entertainment and technology, has announced the opening of a new business office in Frankfurt, Germany.

Matt Bauer
June 11, 2023

Solotech, a global leader in AV entertainment and technology, has announced the opening of a new business office in Frankfurt, Germany.    

Located at 60314 Frankfurt, Hanauer Landstrasse 172, Solotech shares the space with Studio 301, the renowned recording studio, formerly known as Abbey Road Institute.  

“Providing our clients with a local approach is absolutely key for Solotech,” said Bryce Jewell, Managing Director – UK & Germany. “We are delighted to be opening this new office. Demand for high-quality, innovative events continues to grow across the continent and these premises will provide a platform for us to manage the future growth in the region. We have some ambitious plans, across both Live Productions as well as our Systems Integrations business, and our presence in Frankfurt will enable us to really start realizing these.”    

Industry veteran, Holger Schader, has been Senior Consultant Concert Touring and Special Events at Solotech since 2019.  In the same year, he secured a global tour with Rammstein, which saw Solotech deliver the audio and video solutions. This year his team, which includes fellow industry veteran, Frank Simon as Project Manager, have gone one better and are currently delivering the 2023 arena tour for German artist, Helene Fischer. This tour sees Solotech delivering the full 360⁰ solution, providing lighting, video, and audio as she performs at venues across Germany, Austria, and Switzerland.

Holger will work alongside John Probyn, the Head of Business Development in Europe for Live Productions Division at Solotech. John comments, “The team in Germany is highly experienced, having delivered some of Europe’s most technically challenging and spectacular events. Holger epitomizes that standard.”  

This German presence is part of Solotech’s ongoing expansion strategy. With roots in audio dating back 45 years, the company continues to supply the biggest festivals, tours and live events across the UK, Europe and beyond, with a client list that includes Isle of Wight Festival, Reading & Leeds Festival, Hyde Park BST Summer Series, Download, Arctic Monkeys, The Killers, Rammstein, Helene Fischer, and many more. In recent times, Solotech has expanded its UK offering into video, lighting and full 360⁰ services, including the internationally heralded ABBA Voyage project.  

Solotech has also been expanding, not only in its long-time role as a powerhouse in live production, but also as a Top 5 AV global systems integrator across the Corporate, Worship, and Transportation sectors. Its strong presence in the UK systems installation market is illuminated by inclusion on top tier projects like Outernet London, Tottenham Hotspurs Stadium, Ascot Racecourse, among countless others. This is augmented by a strong sales department that sees Solotech as one of the leading suppliers of new and used professional audio, lighting, and video suppliers in the UK. 

About Solotech  

Founded over 45 years, Solotech is a world leader in audiovisual and entertainment technology with 19 strategic locations in Canada, the United States, Europe and China. Thanks to an inventory encompassing over 300 renowned manufacturers, Solotech is the single source for audio, video, lighting, rigging, soft goods, control, and collaboration solutions and services. The company is internationally recognized for its expertise in Live Productions and Systems Integration in various markets, namely music, sports, business, culture, and education. Clients can also benefit from its Service Center, Online Store, and virtual technology know-how. The company employs 2,200 professionals in its offices located in Los Angeles, Las Vegas, Nashville, Miami, Orlando, Pensacola, London, Birmingham, Manchester, Frankfurt, Calgary, Toronto, Montreal, Ottawa, Quebec City, Saguenay, Halifax, Macau, and Hong Kong.

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Matt Bauer

Matt Bauer is the Editor of Professional Lighting & Production