LaserAnimation Sollinger Acquires Ray Technologies (RTI)
LaserAnimation Sollinger GmbH has acquired another manufacturer in the show laser industry; Ray Technologies GmbH. Ray Technologies, better known by its brand RTI, and LaserAnimation Sollinger say they complement each other both in product portfolio, market segments, and research and development.
Both LaserAnimation Sollinger and Ray Technologies are internationally well known in the show and event industry. The two production sites in Bavaria and Berlin, Germany, are staffed by highly specialized employees with many years of experience. LaserAnimation Sollinger is ISO-certified and it will also continue this quality level in the new company union.
The customers of both laser manufacturers are similar, but cover different market segments in the high-end sector. The merger will lead to a broader coverage in the professional market. In addition, resources and synergies can be shared as a result of the fusion. These effects are significant, especially in the field of R&D, which supports the development of the product range and it also enables completely new product segments. A new business unit in the field of special effects lighting has already been established and is working on some new projects for the show industry.
Both locations will be kept, as well as all existing jobs, which has now already increased the number of employees to about 40. Additional employees are currently being recruited for newly-created jobs, according to LaserAnimation.
The focus and concentration on customers who are operating in the premium laser segment is easier through the integration of Ray Technologies into LaserAnimation Sollinger, the companies say.
LaserAnimation Sollinger's product range has always been aimed exclusively at customers working in the highly professional show, art, or design segment. The expansion with Ray Technologies was therefore a directional, strategic decision to reach a broader positioning in the show laser market. "A joint path strengthens both brands in the high-end laser market and enables new developments in various product areas," says Michael Sollinger, founder and CEO of LaserAnimation Sollinger GmbH.
The takeover will soon be completed operationally. Production will continue without any interruptions, says LaserAnimation. In addition to the location in Bavaria, all employees and trademark rights were taken over from Ray Technologies GmbH. The company was completely merged into LaserAnimation Sollinger GmbH. Within LaserAnimation Sollinger GmbH, the two brands LaserAnimation and RTI will be continued with the corresponding product series.
The first joint developments have already been successfully completed, like for example, the RTI ANGO, which was recently presented to the public for the first time at Prolight+Sound 2022.
For more informaiton, go to www.laseranimation.com.